What are some creative ways to use Whatsapp for business purposes?

WhatsApp Business App does not charge anything for actually using the app, but that does not mean that there are no additional costs involved. You will have to shell out a few dollars to get a dedicated sim to use the WhatsApp Business App, because WhatsApp does not support using WhatsApp for business and personal use on the same number. Once you’ve been through the steps mentioned above, it is finally time to create your WhatsApp Business profile. You will be asked to furnish your account with various details related to your business.

Personally connect with customers

The following examples highlight use cases in customer service, financial services, marketing, human resources and pipeline growth. When customer service is streamlined, operating expenses often shrink. Gartner predicts that by 2025, 40% of customer service will go from a major organizational expense to a significant profit driver as direct messaging streamlines sales pipelines. To build a stronger customer relationship, use personalized messages. You won’t want to see your account suspended for the intrusion of privacy.

Estée Lauder was the first major beauty brand to use WhatsApp to offer personalized skincare consultations for customers. Liv, an AI chatbot, was developed in 2020 at the height of the COVID-19 pandemic to replace over-the-counter consultations customers previously had in department stores. These digital conversations help customers understand how to use the company’s products and gather tips for maintaining an effective skincare regimen.

Chapter 1: Introduction to Whatsapp for Business

Integration with your CRM system, and other messaging or customer support channels gives you a full understanding of who your customer is. With your CRM system, you can send them personalized messages using their name. Search for the app in the search box provided, most times it might be in the recommendation apps on your play store simply click on it and download. Once it has been downloaded click on the install button or you can follow the instructions on your screen to install the app. Use WhatsApp group chat to send messages to multiple people at once. Here you can provide updates on your products and services and also run some promotions.

But if you’re a newbie, you’ll want to check out our guide below. From how to sign up to WhatsApp’s best features, here’s everything you need to know to get started. If you use a Google Chrome browser, you can also decide to go for the extension WhatsChrome. You can use this tool to run your WhatsApp Business or private WhatsApp on your desktop. The quickest way to get up and running is by using WhatsApp Business in your browser.

Chapter 3: Utilizing Whatsapp for Business

You can also decide to lessen the workload of manually texting them back and setting messages or quick Replies to FAQs. One of WhatsApp’s business features is End-to-end encryption, which allows customers to feel safe when communicating with you. Quality ratings; are determined by customers’ feedback such as reporting issues. This can be shared across your channel as an easy and quick way for customers to contact you.

Read more about WhatsApp for business here.

Yes, WhatsApp generated more than $8.7 billion in revenue in 2021 for its parent company, Meta . Shortly after, WhatsApp announced in a blog post that the era of subscriptions had come to an end and the messaging app would now be free to use. In some countries, the app used to cost about $1 to download; in others, the first year is free, but each subsequent year costs $1; in other words, WhatsApp had a subscription model. In 2018, WhatsApp co-founder and Facebook Inc. director Jan Koum announced his departure from Facebook. Media reports indicate that Koum decided to leave after a disagreement with the company over its use of user data and its desire to allow advertisements on WhatsApp. You can also share your location on WhatsApp, whether you’re trying to meet up with friends or want someone to know exactly where you are. To share your location on WhatsApp, simply tap the “+” icon to the left of the type text box in any chat, and choose “Location.”